Punch! is a tech-enabled sales agency that serves some of the largest B2B companies across the world. With more than $1bn pipeline generated in 12 months, Punch! asked us to help them take their website to the next level, bringing it in line with their future-facing approach to B2B sales.

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After running interactive discovery workshops, we created a wireframe that focused on increasing attention and driving up conversions. An updated visual language retained recognition in the industry, whilst instilling a greater sense of confidence in the service on offer. We introduced a modern UI that welcomed negative space for an approachable feel, utilising a bold gradient to showcase the tech-powered intelligence behind the scenes.

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Since initial launch, we have continued to work with the Punch! team, running regular strategy sessions to drive up conversions and website performance. Utilising Webflow’s build mode has given the Punch! team freedom to create on-brand landing pages with limited training.